Blog

You’ve Got Mail: How emails have shaped marketing through the eras

The rise of email created a huge change in how brands speak to customers. Here’s how email has shaped communications & continues to be at the heart of marketing.

National Email Week: Elevate your business emails with refreshingly effective tips

Learn how National Email Week can transform your business email strategy with our pro tips. Enhance your brand, optimize for mobile, and engage customers.

55% of marketers say it's harder to engage customers than 5 years ago

Every touchpoint—whether it's an email, a social media interaction, or a website visit—serves as an opportunity to engage customers and usher them closer to making a purchase. Find out why the importance of these interactions isn’t to be taken lightly.  

Why personalization is the key to generate demand

Find out how personalization revolutionizes marketing, boosting demand, loyalty, and growth in the digital era. Balance personalization for customer experience.

Branding: The power player in the digital age

Explore the essential tactics for impactful branding in today’s digital landscape. From authenticity and human connection to leveraging AI and personalization, Exclaimer provides expert tips and strategies to boost your marketing ROI and build a loyal customer base.

The responsibility of tech companies on International Women's Day: A time to reflect and act

Discover how Exclaimer is addressing the gender gap in the tech industry, fostering gender diversity, and advocating for inclusion. Learn more about our initiatives and commitment to gender equality on International Women's Day 2025.

5 ways to use your email signature to celebrate International Women's Day

We've dug up some ideas to help you show your support for IWD, including customizing your email signature.

IT leadership in the age of growth acceleration

Discover how IT leaders are transforming from support roles to key drivers of business growth and innovation.